Delvaux
Product Experience
Category:
Product Experience
/
Luxury
The Challenge
At ReXeR, we sought a way to elevate Delvaux iconic Brillant Handbag beyond flat galleries. We wanted users to feel as though they're handling the product themselves - exploring details, textures, and variations _ while preserving a refined, luxury aesthetic. Our challenge was to create a digital experience that matches the craftsmanship of the brand physical products.
The Solution
To showcase product storytelling that is as sensory as the real object, we designed two core pillars:
Hopspot Interactivity - embedding meaningful touchpoints directly on the product visuals, so users can explore materials, features, and craftsmanship details by clicking or hovering
Dynamic Color Configuration - letting users switch between color variants in real time, with smooth transitions and visual fidelity.
We layered these within a minimal, elegant UI that accentuates the product, not distract from it.
